Since 2010.
MyBag opened its digital doors in April 2010 with a simple idea: the best handbags and accessories, from the best brands, all in one place. Over fifteen years we became one of the UK's best-known destinations for designer bags — from your first serious leather tote to the piece you'd been saving for.
In September 2025, the original chapter closed. But some ideas are too good to stay closed.
A new chapter.
Now MyBag is back — and we've used the fresh start to become the boutique we always wanted to be. The same name you know. The same love of a truly great bag. But a sharper, more considered edit — fewer, better pieces from the brands that matter, presented the way they deserve to be.
What we stand for.
The edit comes first. We don't stock everything — we stock what's worth your time. Every brand and every style on MyBag is chosen deliberately.
Authentic, always. Every product we sell is 100% genuine — guaranteed.
Your bag, your way. From everyday crossbodies to investment pieces, from established icons to labels you'll be glad you discovered here first.
Get in touch.
Questions, ideas, or just want to talk bags? Our customer care team is at help@mybag.com.